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The Upside of Irrationality

The Upside of Irrationality

Author
Dan Ariely
Type
Book
Link
amazon.com
Cost
Paid
Published
2010
Full Name
The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home

“Dan Ariely is a genius at understanding human behavior: no economist does a better job of uncovering and explaining the hidden reasons for the weird ways we act.”

— James Surowiecki, author of The Wisdom of Crowds


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